How can you use Hammoq to streamline and grow your business? The first thing that you need to pay attention to is consistency. The algorithms on eCommerce sites reward the stores that are consistent with their listings. The more you list, the more you will sell; the algorithms on sites reward those who do so consistently. Good photography, good products, good services and good services should be your goal, not perfection, rather than adding extra details like logos and extra details. Have a SKU system and expand SOP to a Standard Operating Procedure .
By using Hammoq you can automate the tasks that consume most of your time and increment your sales by a significant margin. You can list more products and sell more products. With more freedom in your hands, you can work less and grow more.
Section 1: Be Consistent
Section 2: Block a Time
Section 3: Good Photography
Section 4: Focus on Speed, Not Perfection
Section 5: Expand SOP
Section 6: All We Need Is Photos: Default, Model/Tag
Section 7: Have a SKU System
Section 8: Record Your Cogs
So, how can you use Hammoq to streamline and grow your business? Keep reading the rest of the blog to find out.
1. Be Consistent
The first thing that you need to pay attention to is consistency. Do listing every day even if they are 5 to 100 some days. Our best customers are those who are consistent with how many listings they are doing each day.
They have a schedule to carry out this process, either by themselves or by their employees, who divide the workload. The more you list, the more you will sell; the algorithms on eCommerce sites reward the stores that are consistent with their listings.
Don't proceed as if you make zero listings one day and 100 the next. Pick an average and follow that for the rest of the days.
2. Block a time
The next thing you need to do is choose a specific time to make your entries. Not just on Hammoq, but on all platforms. Choose a time when you can take care of photography; choose another time to dedicate to shipping.
Blocking off time helps you organize and manage your workload. Stay focused with your schedule; don't let an activity from another period overlap with another, whether it's other activities like shipping or personal activities like your phone or someone in your household.
Staying focused is what will help your business achieve consistency.
3. Good photography
The next thing you need to take care of is uploading good photos with your listings; what good means in this context is that you need to meet the demands of your customers. When it comes to the background, you don't have to do much post-processing; it is recommended that you choose a white background.
It is not enough to have the right product if your photos cannot adequately show the quality of those products. These photos attract customers to you; if your photos are not good enough, you are likely to lose customers.
Make sure the product is visible. Focus on the lighting. Put a V-shape light on the item. Show the brand and model by taking the first and second photo respectively. You can hire photographers if you feel the need.
It is recommended that you hire photographers for $1 per item.
4. Focus on speed, not perfection.
The product sells itself. Things like photography and accurate listing help, no doubt; however, the main focus should be on speed. Don't focus too much on the details; work on the essentials and work as fast as you can.
Products will sell faster if your listings reach more customers in a short period of time. Many people don't understand this; but being too picky about products won't help you generate more sales.
Many eCommerce store owners put a lot of effort and energy into perfecting the appearance of their store, such as logos, themes, and the extra details in the background. However, when it comes to sales, these people only make 7 sales per day.
On the other hand, there are people who don't focus so much on their extra details. They make sure the theme, photo quality, and presentation are good enough to attract customers and get on with it. These people get thousands of sales per day because they focus on the listing and other important things.
Focus on bringing as many accessories as possible to accompany your consistent listing. This will help you scale in the long run rather than adding extra details like logos and icons. Good products, good photography, and good services should be your goal, not perfection.
5. Expand SOP
SOP refers to Standard Operating Procedure and is a set of step-by-step instructions that can help us personalize your products and services. This tells us what services you offer, what type of listing you want, and when to ship.
It is recommended that you build your SOP in an authentic way so that we can help you. It assists both you and us to optimize your shop for your needs. Set the shipping rates so we can help you with that.
For most of our clients, we can leave the titles and descriptions standardized. However, if you want personalization, we're happy to do that for you. More personalization means you are in control of your store.
You can add more details to SOP, such as return policies for certain categories. The more detailed SOP is, the more we can communicate with you and understand your goals. Also, create a SOP for your photographers so they can perform operations that are compatible with your needs.
6. All We Need Is Photos: Default, Model/Tag
All we need to create your listings are photos: the front and back images. The rest of the images will also help sell your products on eBay and Amazon; but the basic thing we need is just these two photos.
The standard is the front photo, which clearly shows the product. For example, with clothing, you need a frontal photo that shows the product. Make sure that whether it's the full back or the full front, it's from the customer's perspective, something that can draw them towards the product.
The next thing that you need to take care of is the tags. Make sure you include the sizes, brands, and materials. This will help add more details to your products that the customer can respond to. Add all these details and our team will place them in the description field.
These details will help your product sell faster. If you are selling electronics, make sure you get the packaging and barcode if possible. Write what condition your product is in. All of these details are beneficial to customers.
Another crucial thing is imperfections. Do not hide the imperfections of your products; make sure you state them. If you hide them, then chances are that the customer will return these products after discovering these defects.
Or worse, they may stop ordering products from you. Therefore, it is a fair and honest initiative to state the defects of the product when you sell it.
7. Have a SKU system
Having a SKU for your products makes it easy to track them. This way, you can be informed of where each product is located. An SKU helps you track the movement of inventory and helps you scale.
The more you scale, the more products and services you can sell. You can reduce the time you would otherwise spend searching for the products you want to sell. Even if you don't have many items, it's still good to have SKU scaling your eCommerce business.
Having SKU helps you see where you can profit and allows you to remember where inventory shrinkage may be. When the amount of products in your store is known, you can quickly replenish your inventory before the shrinkage occurs.
Another benefit of SKUs is the reconciliation of inventory levels. With a record of inventory levels, you can take regular inventory counts. Regular inventories ensure that the company's stock levels match the stock levels recorded in the inventory management system.
8. Record your COGs
Many store owners tend to neglect this; it is imperative to record cogs for your eCommerce business. COG refers to the cost of goods sold of your eCommerce store. Calculating COGs ensures that you track how many products you sell and how much money you make from them.
This is crucial to track the progress of your online store. By knowing the cost of goods, you can see where the profits are coming from and optimize your store to take advantage of those profits in the long run.
It is one of the most important factors in helping your business grow and prosper. This will help you keep track of gross and net revenue and know your business expenses.
Hammoq can help you achieve revenue growth in a relatively short period of time. What you need to do is to focus on the eight crucial aspects mentioned above. The more you stick to these principles, the easier it will be to grow your business.